If you talked to a Harvard Business School graduate about brand archetypes, they would look at you the same way a surgeon would look at you if you talked to them about the healing powers of crystal.
Rory Sutherland
-
philk liked this
-
helloshauna reblogged this from alexjcampbell
-
alexjcampbell posted this
![[Your Face Here]](http://24.media.tumblr.com/avatar_c7577962c077_30.png){kind=avatar}
