I grew up thinking of journalism as a profession that served a high, noble purpose: the pursuit of truth, and knowledge, and making the world a better place. But Peretti rightly nails a disturbing fact about the “post-journalism” world of web publishing: if maximizing traffic is your primary goal, you’ll be more successful if you instead focus on feeding the dark beasts of human id. How to engineer a viral web hit: just add “Mormons, Mullets or Maniacs” (via seanbonner, mikehudack)
Cite Arrow reblogged from mikehudack
Tags: new media 37 notes | | Aug 15, 2010
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