We were about to launch personalized content, but Susan’s dog ate the segmentation and targeting strategy.
Just spotted this bizarre quote in a Forrester report on web content personalisation.
I'm Alex. I work on corporate strategy at STW Digital in Sydney and Melbourne. I'm usually found in an airport lounge somewhere making Keynote charts.
I post here about new media, old media, what's happening in the business world, advertising, culture, finance, politics, and of course the internets.
Find me on Twitter, LinkedIn, Flickr, Facebook, or email me at alexjcampbell@gmail.com.
Any views expressed on this blog are my own and do not necessarily reflect the views of my employer, my clients, or Batman.
Following
![[Your Face Here]](http://24.media.tumblr.com/avatar_c7577962c077_30.png){kind=avatar}
MoKoyfman Theme by Bill Israel Tumblr powered CC licensed
