ALEX CAMPBELL'S TUMBLELOG

A smugly enamored couple sit in a restaurant, their hands clasped as they fret over the menu. The chicken, for instance: can the waitress tell them a little bit about its provenance? Of course she can, because this is the kind of cool restaurant in Portland, Oregon, where patrons regularly seek elaborate assurances about the virtuousness of their food. The waitress informs the couple that the place serves only local, free-range, “heritage-breed, woodland-raised chicken that’s been fed a diet of sheep’s milk, soy, and hazelnuts.” The conversation does not stop there. Peter asks if the hazelnuts, too, are local. Nance needs to know the size of the parcel of land where the chicken roamed freely. (Four acres.) The waitress excuses herself and returns to the table with a file folder and a photograph. “Here is the chicken you’ll be enjoying tonight,” she says, with therapeutic solemnity. “His name was Colin.” Peter seems appeased: “He looks like a happy little guy who runs around.” But then he wonders if the animal had “a lot of friends—other chickens as friends?” The waitress, who finds this a reasonable question, admits, “I don’t know that I can speak to that level of intimate knowledge about him. ‘Stumptown Girl’, in The New Yorker (Portlandia: “Of the hipsters, by the hipsters, for the hipsters”)

$Simple formula: putting the word ‘hipster’ in an ad makes it about 1000x more likely to go viral (lovely work TBWA\Chiat)$

Simple formula: putting the word ‘hipster’ in an ad makes it about 1000x more likely to go viral (lovely work TBWA\Chiat)

Hipster dinosaurs are pretty chill (via buzzfeed)

dtdigital:

About two weeks ago, our agency’s first ever print ads hit the press. They were a (mock) apology to hipsters for making fun of them in the Jazz Packing campaign we recently launched for Honda Australia.

It’s lovely to see that the Tumblr community is sharing the lolz around. Thank you all!

P.S. the photo above cropped out my favourite part of the ad - the apology is signed off by Honda staffer “Max Room” (hahaha, get it?)

(via clichesandheresay, asecretworld)

reblogged from dtdigital

Oh hai! It’s our latest work for Honda Australia

dtdigital:

We’ve always loved advertising that proves rather than just says. So when Honda briefed us on developing a campaign to communicate that the Jazz “Fits anything you can imagine”, we knew exactly where to start. Anyone who has ever sat inside a Jazz knows how big the car feels when you’re in it. All we needed to do was make this point in a way that would stand out from the infinite noise of the internet.

Enlisting the help of our favourite internet friends – hipsters, ninjas, massive bodybuilders and ur boy Bangs – we set out to find out exactly how much you can pack into a Jazz. Jumping on internet memes before they become hackneyed clichés is always a challenge, but we’re pretty sure we pulled it off. Check the videos out and tell us what you think.

The mad scientist’s name is Rodney. He is a legendary bro. Turns out in his spare time he is a microbiologist and some kind of stamp collector. And he has a clipboard fetish. Working with director and comedian Dan Ilic (of “Don’t be a dickhead” and Hungry Beast” fame) and production company DFTS (of Pedestrian.tv fame) was ridiculously fun.

The videos set out to introduce the campaign, as well as driving the audience to enter a competition to win the beautiful, blue, top of the range Jazz from the shoot. It’s in almost perfect condition except for some ninja related injuries and a few Mystic Tan stains from the bodybuilders.

All you need to do to enter the comp is to tell us what YOU would like to see packed into a Jazz. The entry with the most votes at the end wins the Jazz. Pretty simple - it’s all part of the evil plan to encourage your friends to clog up your social network feeds with our branded messages.

With very little media spend behind the campaign, we’re hoping that y’all find it as funny as we do. SHARE IT WITH YOUR FRIENDS!

K thx cu bai.

(visit http://www.honda.com.au/jazzpacking to enter the competition for yourself, and make sure you check out the vids)

reblogged from dtdigital

Y’all know how much I love hipsters. So when the opportunity came up to put a bunch of hipsters in a Honda ad, there was no resisting it.

I’M IN UR ADS MESSIN WIT UR MEMEZ!

fluffynotes:

Flavorwire » Awesome Infographic: Hipster Fashion Cycle

reblogged from fluffynotes

unhappyhipsters:

The angular house had disrupted the space-time continuum; he could feel his features starting to blur.

(Photo: Nicolas Saieh; ArchDaily)

reblogged from unhappyhipsters

unhappyhipsters:

He couldn’t bear another minute in the company of all that scheming tubular steel.

(Photo: Hertha Hurnaus; Dwell)

reblogged from unhappyhipsters

unhappyhipsters:

Choosing a chair without hurting anyone’s feelings was the toughest part of his morning. He couldn’t even make eye contact with the chaise longue.

(Photo: Thomas Ibsen; Wallpaper magazine)

reblogged from unhappyhipsters

(via acancino, meandmyplasticjesus)

reblogged from acancino

Great branded content from Chupa Chups, produced by @RyderJack.

The actual event was hosted by Sensis’s Whereis brand as part of what I call a ‘hipster outreach’ program. They invited a couple of hundred hipsters to 1000 £ Bend, fed them free food and beer for a couple of hours, gave them head-to-toe protective clothing and then sent them into a room for an intense paint fight. Chaos ensued as you’ll see in the video.

I went along to check it out and it was awesome fun. My sunglasses will never be the same again though.